2023–24 workplace partner highlights

For Woodward, fostering employee engagement is more than just a goal- it’s a practice ingrained in their culture. We are proud to recognize them as a workplace partner who exhibits best practices.

Their annual campaign kicked off with dynamic presentations led by United Way staff, setting the tone for the season of giving. Throughout the year, Woodward generates opportunities for staff to participate in supporting local agencies throughout the community. Employees can enjoy lunch, play games, and immerse themselves in fun activities- all contributing to the betterment of Ottawa County. Workplace involvement thrives under the guidance of supportive leadership, as Woodward executives also attend many of these events.

Woodward sets the bar high by making a generous corporate pledge on top of employee contributions. Their dedication to these best practices is reflected in their fundraising efforts, having raised over $19,000 this year! This is a testament to the effectiveness of their approach in fostering employee engagement.

By embracing these strategies, Woodward not only strengthens their bond with the community, but also creates a strong workplace where giving back is embedded in every aspect of their operations.


Union Bank, a longtime supporter of Barry County United Way, made a significant move in the summer of 2022, relocating their headquarters from Lake Odessa to Grand Rapids. With this transition, they connected with Heart of West Michigan United Way, proudly becoming "Newly United."

In their first year with us, Union Bank pledged over $8,000 to five local United Ways across their branch locations and employee communities. Of this generous pledge, over $3,000 was channeled directly to Kent County and HWMUW, making a substantial impact on local initiatives.

Union Bank’s dedication went beyond financial contributions. They were active participants in our Stuff the Bus campaign, serving as a public drop-off site at numerous bank locations. This involvement helped gather essential school supplies, ensuring that local schools and students received the support they needed to start the year strong.

These efforts have made a tangible difference in our community, showcasing the power of teamwork and commitment. We’re thrilled to partner with Union Bank, and this first year of collaboration has set a strong foundation for the future!


It’s with great excitement that we recognize Steelcase as one of our top campaigns of the year. We are grateful to have Steelcase as one of our longtime partners, inspiring us all with their consistent participation.

This year marked an upward trend in dollars raised and hours volunteered for Steelcase. On our Day of Caring, more of their employees got involved than ever before. Their employees’ enthusiasm to spend their day working at nonprofits in the area emphasize their dedication to public service.

Steelcase also hosted their first annual Par for the Cause golf outing, which was a tremendous success. This fun and meaningful day pushed Steelcase over their annual campaign fundraising goal, ensuring more people in Kent County can get the assistance they need. This event, along with their contributions to our Stuff the Bus and Stuff the Sled campaigns, showed their willingness to take action in pursuit of helping the community.

Steelcase embodies what it means to be an engaged and supportive corporate partner. Their continued involvement with our initiatives demonstrates their eagerness to foster long-term change in West Michigan. We are proud to recognize Steelcase this year for their incredible efforts.

 


We are thrilled to highlight Shape Corporation as one of our top campaigns this year. Shape Corp has been a partner of United Way for several years, continuously demonstrating their commitment to our mission.

This year, Shape Corp’s employee involvement reached new heights, reflecting their team’s deepening dedication to improving West Michigan. Whether it was being a key partner for our annual Stuff the Bus drive, cleaning a veteran’s home for Operation United, or volunteering during our Week of Caring, they were always happy to get involved where they could. Shape Corp’s continued contribution represents the true essence of partnership.

Employees also had the opportunity to participate in an impact tour, which involved visiting some of our key partner agencies. Through this tour, they gained deeper insights into the work being accomplished in the community, leaving them with a sense of empowerment and a renewed devotion to our mission.

Shape Corp’s determination to enrich our neighbors serves as a powerful inspiration. From leadership involvement to employee engagement, they lead by example, cultivating a workplace culture centered around giving and generosity.


Berger Chevrolet exemplifies outstanding community partnership through their dedicated employee involvement. This year, they were an integral part of every volunteer event we had, always ready to lend a hand and create change.

Their contributions to our Stuff the Bus and Stuff the Sled campaigns were especially impactful, providing essential school supplies and holiday gift bags to local children. During Operation United, the Berger team took on the role of ambassadors, visiting veterans' homes to express gratitude for their service. These heartfelt visits allowed them to engage in meaningful conversations about military experiences, highlighting the importance of community collaboration and recognition.

Berger Chevrolet's support continued with their Bring the Basics events, where employees enjoyed lively luncheons while donating much needed items to local nonprofits. Berger also proudly sponsors Emerging Leaders United, one of our key affinity groups. This sponsorship allows budding young professionals to begin their philanthropic journey.

Berger’s ongoing patronage and proactive engagement are a testament to their goal of fostering a strong, thriving community. Aside from volunteering countless hours throughout the year, Berger Chevrolet’s leadership and employee contributions reached an exceptional $30,000. Their energetic involvement is making a lasting difference in West Michigan, building a better community for us all.

Emily LaCroix, Berger’s Marketing Director, has a heart for service and a vibrant passion for making a difference in the community. Her marketing strategies consistently prioritize community engagement, showcasing best practices in the field. Emily's boundless energy and enthusiasm shine in her support for United Way and her efforts to engage her workplace in meaningful initiatives. Her leadership and drive make her an invaluable asset to both Berger Chevrolet and the broader West Michigan community.

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