A brighter future begins with you.
Discover ways to move our mission forward in Allegan, Kent, and Ottawa counties.
We know giving looks different for every household. Get started by making a donation that is meaningful to you, volunteering your time, joining an affinity group, or rallying your team around a workplace campaign! You have the power to create change and build a brighter future for our community.
Make a gift today
When you give to United Way—instead of tackling a single problem, you empower a system of support that fights the root causes of poverty by employing solutions to remove barriers and provide wraparound services.
SPONSORSHIPS
Partnering with United Way's events and initiatives aligns your brand with values focused on uplifting our neighbors and creating a stronger community. Consider sponsoring an event or program to support families throughout West Michigan.
COLLECTION DRIVES
Every year, we rally local leaders, businesses, and social groups to collect items for community-focused drives. Join us by hosting a team collection or contribute personally!
ASSET gifts
Make a lasting impact through Asset Gifts such as Securities/Stock Gifts, Donor-Advised Fund (DAF) Grants, or Qualified Charitable Distributions (IRA). These contributions support our mission while offering you potential tax benefits. Your generosity helps create a thriving community for all.
WORKPLACE GIVING
Running a workplace campaign provides your organization the opportunity to learn firsthand about the needs in West Michigan, show your commitment to social responsibility, and create rewarding team-building experiences through volunteerism.
planned giving
Members of our 1917 Legacy Society are dedicated to ensuring a thriving community for all through their long-term support. A legacy gift is an investment that helps us address our area’s greatest issues and future challenges. Includes life insurance, charitable remainder trusts, retirement assets, charitable bequests, and more.
Leaders in giving
Leadership Circle
Individuals across West Michigan partner with United Way to change lives and build stronger, healthier communities. With a gift of $1,000 or more annually, hundreds of leaders pool their resources in our Leadership Circle to create deep local impact and make a difference that none of us could achieve alone.
Tocqueville Society
Since 1998, members of Heart of West Michigan United Way's Alexis de Tocqueville Society has remained committed to creating opportunities for everyone in our community. This group of highly influential leaders, giving $10,000 or more annually, have improved the lives of countless individuals and families through extraordinary financial contributions, volunteerism, and advocacy across West Michigan communities.